Foundation Ad Examples: Facebook Ads That Kept Running
Short answer: 62 foundation and base makeup ads from 48 advertisers, filed under this category in our library, kept running for 30 days or more – the median ran 125 days and the longest 816. Below are the longest-running ones with a link to each listing in the Meta Ad Library. Ads seen up to 27 Oct 2026.
How long these ads kept running
- 30–59 days11
- 60–89 days8
- 90–179 days23
- 180–364 days12
- 365+ days8
Longest-running foundation ads
One ad per advertiser, longest first. Copy is a short excerpt; the link opens the original listing in the Meta Ad Library.
- 1. Animal Climate and Health Save Foundatio…816 days running · since 2024-08-02
“you don't need cow's milk to live a healthy life, you can get all essential nutrients from cruelty free sources. go to: animalsaveindia.org, and…”
View in Meta Ad Library - 2. Bloom Arts Foundation718 days running · since 2024-11-08
“Maga is a skilled music teacher who demonstrates the importance of rhythm in music to her students. 🎶🎶 Through singing, clapping, and movement, she…”
View in Meta Ad Library - 3. National CPR Foundation672 days running · since 2024-12-24
“CPR Certification Only $12.95 - Nationalcprfoundation.com NATIONALCPRFOUNDATION.COM CPR Certification $12.95 Learn more”
View in Meta Ad Library - 4. Georgia Firefighters Burn Foundation659 days running · since 2025-01-06
“The children in our GFBF community are more than burn survivors—they are beacons of courage, resilience, and hope. 💙 Alongside them are their…”
View in Meta Ad Library - 5. Beauty and the Boutique623 days running · since 2025-02-11
“🎬 Makeup Facelift ⬆️⚡️🆙💄 🛍️ 🙋♀️Hi Friends, Makeup Artist Katie here! If, like me, you've noticed areas of your face have started to drop or…”
View in Meta Ad Library - 6. Krishnamurti Foundation Trust509 days running · since 2025-06-05
“You don't want to change | Krishnamurti From the third Q&A meeting in Saanen, 1984. INSTAGRAM.COM Krishnamurti Foundation Trust Visit Instagram…”
View in Meta Ad Library - 7. Emily Turner447 days running · since 2025-08-06
“Our Beauty Balm delivers sheer-to-light coverage with powerful skincare benefits. Hydrate, plump, and achieve a radiant glow—all in one effortless…”
View in Meta Ad Library - 8. SpoiledChild361 days running · since 2025-10-31
“Got tired morning eyes? 👀 Banish dark circles and puffiness with SpoiledChild's™ Miracle Eye Treatment! Make the switch today and see why it has so…”
View in Meta Ad Library - 9. Sidekick336 days running · since 2025-11-25
“Your ankles are your foundation. When they’re weak, everything suffers: your knees, hips, even your balance. That’s why we built the AxisBoard. A…”
View in Meta Ad Library - 10. Misfits Market270 days running · since 2026-01-30
“Game meats aren’t just for fancy restaurants. Get them delivered—affordable, delicious, different. MISFITSMARKET.COM Discover New Favorites Shop Now”
View in Meta Ad Library
How to use these foundation ad examples
This page lists foundation and base makeup ads for foundation, concealer and complexion products. Run time is the filter: advertisers pay for every day an ad runs, so an ad that has been live for weeks usually earns its cost. It is a hint, not proof – the Meta Ad Library shows no sales or spend for ordinary product ads.
- 1
Open the longest runners
Start with the examples at the top of this page – an ad that is still paid for after months is the closest public sign that it works.
- 2
Write down the structure
For each ad note the hook (first second), what the product does on screen, the proof and the offer.
- 3
Remake it with your product
Keep the structure, change everything else: your product, your footage, your words.
What the numbers say about foundation ads
Of the 62 foundation and base makeup ads in the library, 43 ran 90 days or longer and 8 ran a year or longer. The chart above shows the full spread.
The category label is how we filed each ad while collecting; an ad found under a foundation and base makeup search can be only loosely related, so read the examples rather than relying on the count alone.
What to look for in a foundation ad
Look for the shade-and-finish demo on skin (swatch, blend, wear test) and whether the offer sits in the first screen or at the end.
Four questions for every example: what is the hook, what does the product do on screen, what is the proof, and what is the offer?
Remake the structure with your own product
Copy the structure, never the footage, music or brand. If you want to see how we pick winners, read how to find winning ads in the Meta Ad Library. To turn your own product photo into a vertical video ad in a chosen structure, see the AI ad maker – opening soon.
Frequently asked questions
What counts as a proven foundation & base makeup ad here?
An ad that was still running in the Meta Ad Library at least 30 days after it started. Longer runs are listed first.
Where do these ads come from?
From the public Meta Ad Library (US). We keep the advertiser, start date, run time and a short copy excerpt, and link to the original listing. We do not copy the video.
Does a long run time mean the ad sells?
Not always. It means the advertiser kept paying for it, which is the best public sign available, but sales and spend are not shown for ordinary product ads.
Can I copy one of these ads?
You can reuse the structure – the order of hook, demo, proof and offer. The footage, music, text and brand belong to the original advertiser.
More ad examples
Snapshot: ads seen running up to 2026-10-27. Ad text and listings belong to their advertisers and Meta; we show metadata, a short excerpt and a link.